Decathlon Quotation System Revamp
Introduction
Decathlon Taiwan Quotation System is a B2B internal platform for team sales and in-store staff to manage quotations and transactions efficiently. Customers can also submit quotes and complete purchases, streamlining the B2B shopping experience.
Overview
Redesigned Decathlon’s B2B Quotation System to streamline communication between employees and customers, improve usability, and enhance operational efficiency.
Role
UI/UX design, Research, User interview, Prototyping, Usability testing, Dev hand-off
Tools
Figma, Figjam, Notion, Surveycake, Jira
Duration
2 months
Challenges
The B2B Quotation System’s non-mobile friendly design and complicated workflows make it hard for users to quickly access key order details and product information. The slow search function and need for manual updates slow down the process, affecting productivity and the overall user experience.
Process
User Research
Through user interviews and feedback surveys, I identified several key pain points within the B2B Quotation System that significantly impacted user experience and workflow. These insights were instrumental in guiding design improvements.
Outcome
Optimized Quotation Workflow
Simplified the quotation creation process by redesigning it into a single-page flow. This intuitive structure improves usability, minimizes errors, and significantly reduces the time required for employees to complete quotations.
Enhanced Order Item Management
Implemented multi-select functionality and integrated cost estimation, simplifying the addition of order details. This feature improves task efficiency while addressing complexities like discounts, shipping fees, and variations in styles.
Increased Quotation Return Rates
Developed a customer-centered quotation return process with integrated real-time previews and clear payment details. These enhancements improved transparency, usability, and engagement, driving a measurable increase in return rates.
